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As the U.S. warms to the idea of online sports betting, the NCAA has taken steps to protect its athletes. Deputy General Counsel of the NCAA, Naima Stevenson Starks sat down with Calvinayre.com’s Becky Liggero Fontana to explain her organisation’s stance towards betting involving student athletes and maintaining the integrity of those competitions.
Stevenson Starks shared those concerns that the NCAA has towards online sports betting in the U.S.:
“The two [concerns] are the integrity of athletic competition, and how that could potentially be impacted by a proliferation of legalized sports wagering. And then the second is really the health and well-being of student athletes.“
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Two banner ads promoted a “100% match bonus up to £100 on 1st deposit” and displayed the mandatory 18+ logo. The ads appeared alongside live match coverage featuring betting odds and sponsor logos, including a link to Casimba’s website.
A complaint suggested that such placements were inappropriately targeted at under-18s.
White Hat Gaming paused the ads during the investigation and argued that HLTV’s audience is primarily adult and focused on professional competitive gaming rather than casual play, which tends to attract minors.
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“Africa Safer Gambling Week will create a common continental platform. It’s more about cooperation, information sharing and agreement on important principles of consumer protection.”
Another aim is to raise awareness and Kesitilwe reveals the campaign has generated over a million online impressions which, in his view, demonstrates “a real appetite” for enhanced safer gambling efforts in Africa.
When asked what issue requires the most attention, Kesitilwe highlights underage gambling, especially as mobile penetration in Africa continues to soar.